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Folding Cartons Can Make Everything Easier

When you distribute your product you want it to be economical, but you also want it to be presentable to the consumer or the retailer, depending on the type of sale. This is where folding cartons come in. When you use folding boxes for your product, the boxes are shipped flat and though there is some assembly required, it is not difficult, and it is more economical for you. The folding boxes can be designed to your specifications with your artwork and logo on them. All you have to do is assemble the box, place your product inside and place the assembled product into the shipping box so they can go off to their destination.

Folding cartons have value for the store because it eases the placement on store shelves. But there is a value for the customer as well. Folding boxes can be broken down and stored flat so should the need arise the customer can reassemble the box and place the product back inside. They can also just repurpose the box if they have something else of the same size that needs storage.

These boxes are delightful for the customer and are a great marketing tool for you. When your product is in a folding carton it can be more easily displayed on a store shelf and can be arranged neatly, which draws more attention to your product and to your brand. It shows that you care enough about your product to place it in a protected environment until the consumer purchases it. This ensures that nothing is missing and your product hasn’t been damaged by browsing hands.

It can also display safety warnings, directions, age suitability and other requirements that are easy to read and will give the purchaser the confidence of knowing that this product is right for them. Nothing is more frustrating for a consumer than to get a product home and discover they don’t have the batteries, or their child is too young or too old for the toy or gadget. By using folding boxes, you can avoid that and be rewarded by repeat customers who trust your brand and know that they can safely purchase your products because you care enough to give them the information they need to make wise choices.

Folding boxes can come in a variety of shapes and sizes, can be customized to the colors of your choice and have the text and artwork you desire. They are durable and are not difficult to assemble. You will find that they are an excellent choice to enhance not only your name but to advertise your product as well.

[7/24/2014]

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