Creating the Perfect Counter Display

Counter Display

When it comes to advertising, one of the most effective types of advertising is point of sale marketing. This type of advertising is designed to spur consumers to make impulse buys. It is advertising that the consumer sees when they are already at a business and can be a great way to increase sales for any business. Big businesses have long used point of sale advertising to build their business, but many small businesses do not think that they can achieve the same success. The reality is that all businesses can do point of sale advertising if they take the time to learn how.

How to Advertise

The basic question that a business may have is how do they advertise anything. The easiest way is through the use of a counter display. A good display will be able to catch the customer’s eye and will make them stop and look to see what it is all about. It can be very elaborate or it can be simple. As long as it is able to catch the customer’s eye, it can be effective.

The display needs to convey the right message to the consumer. Once the counter display is able to get the consumer to stop, it needs to engage them. This can be done by providing them with information or by making them complete some type of action such as filling out a form. The longer that the display van engage the consumer, the more likely they will be to spend money as a result.

The Tools Needed

While may displays do not require any special material, the use of cardboard displays is one of the most common. These cardboard displays can include the printed material that is needed to convey the information that compels the consumer to make a purchase. It may be a message about a special sale of a product or it may be a call to action to get a person to fill out a form.

In addition to using the cardboard displays to deliver a message, they can also contain graphics that will catch a person’s eye. The graphics can include the name or picture of what is being displayed or it can include the logo of the business that is selling it. The key to the graphics is to make them something that people want to stop and see. The better the graphics, the easier it is to get a person to stop and read the message and then turn that visit into the impulse buy. The end result is more money for the business as a result of the displays.

Use Display Boxes to Proudly Show Off Your Products

Display Boxes

We know that you are busy running a business and dealing with all the various situations that comes with doing so. We know that you are interested in display boxes that are fast, eye-catching, and easy to use. We know that you are probably interested in using cardboard displays to improve sales and increase customer retention.

Because we know all these things, we manufacture the best display boxes and cardboard displays available today. Our boxes can be packed with a product and then opened in such a manner that the boxes become displays—no duplicating labor by paying one employee to pack a box and then paying another employee to unpack it and set up a display. Instead, our display boxes serve the role of shipping container and display all in one unit.

If you’re in the market for a new and creative way to display your merchandise you may want to take some time looking through our cardboard displays. These displays come in a variety of sizes and shapes, and can be used to efficiently display your merchandise. An effective display will have the benefit of increasing impulse purchases, and can even be used in such a way as to alter customer traffic patterns, allowing the vendor to direct customers to particular merchandising areas in the store.

Whether you are looking to purchase small display boxes in which to ship or sell small items, or larger cardboard displays to draw the eye of consumers and direct their shopping patterns, we have the perfect solution for you.

Savvy businesses know that display boxes can double as advertising media, and our boxes are no exception to this. You can set up a cardboard display and use it to sell a particularly popular item; at the same time you can use the display to advertise the other products and/or services your business has to offer.

When you use display boxes and cardboard displays you have the added benefit of helping the environment: you are using something made out of a renewable resource, and saving landfills from becoming filled with plastic, metal, or other less savory shipping and display materials.

Whatever you are looking for, chances are we have it on hand. Take a few minutes to browse through our listings. If you don’t see what you’re looking for, contact us and let us help you! We’re here to provide the best display boxes and cardboard displays on the market, and we look forward to working with you!

Boost Your Business with Cardboard Displays

Cardboard Displays

Many businesses are boosting the sales of their products by turning to cardboard displays. The idea of making a product stand out on a shelf is not something that is new. Businesses have long studied the impact of product placement on shelves and how it translates into higher sales. Most people realize that a product at eye-level sells faster, even if it is not the most popular product. It is because people pick what they see in front of them.

While it is best to be on a shelf at eye-level, not every product can claim those spots. That means that many products have to turn to other ways to attract the potential customers. There are many different solutions, but one of the best is the use of custom display boxes.

What Are Custom Boxes

Before a business decides to use custom display boxes for their products, they need to find out what they are and what they can do. The custom boxes are the packaging that the product is in. The product is shipped in the box. When it arrives at the business, it is stored until it is ready to be used. At that time, it is brought out to the place where the product will be displayed. Instead of taking the product out of the box, the box is opened up, and it acts as its own display on the shelf. That gives the product inside additional space to attract customers. The box can have colorful designs, graphics or other things that can help it attract the eyes of potential customers.

The custom boxes can be big or small. They can be a standalone box, or they can be something that sits on a shelf. They are often perfect for placement near a register. All of these things help make the product inside of the cardboard displays more attractive and make it more likely that a customer will choose it.

Who Can Benefit?

Both the business that offers the products inside the custom displays and the business that uses these custom displays can benefit from their use. The displays often can get a customer to make an impulse buy. They may not have planned to purchase what was being displayed when they came into the store, but they were attracted to the display and chose to buy it. It increases the sales of the business and the product, so everyone wins.

[12/8/15]